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Maximizing the Value of Networking at Trade Shows: The Importance of Capturing Key Agreements

Maximizing the Value of Networking at Trade Shows: The Importance of Capturing Key Agreements

When attending exhibitions, there is a common problem of how to remember all our contacts, negotiations, who owes what to whom, and which new products on the stands interested us.

When attending trade shows, it's common to have numerous conversations and meetings with new contacts, making it difficult to remember every detail. Remembering important details such as what was discussed, agreements made, and follow-up actions required can be overwhelming and can lead to missed opportunities. This is where note-taking comes in.

Taking notes is a crucial step in ensuring that all conversations are captured accurately, and no critical information is lost. It can help you keep track of who you spoke to, what you discussed, and what you agreed upon. It also allows you to record specific details about products or services that caught your attention, which can be invaluable when following up after the event.

While exchanging business cards used to be the norm, it has become increasingly outdated. Not only do they get lost or forgotten, but they may also contain outdated information. Similarly, exchanging contact information through messaging apps can quickly become disorganized, and it can be challenging to find specific contacts or remember what was discussed.

In contrast, taking notes can be an effective way to keep track of all important information in a single, easily accessible location. By using a note-taking app that includes features such as photo-taking and chat capabilities, you can create a seamless experience for recording new contacts and details about your conversations.

Note-taking is an essential practice for anyone attending trade shows. It can help you stay organized and ensure that no critical information is lost. With the advancements in technology, taking notes has become more convenient than ever before. So, whether you prefer to use a traditional notebook or a digital note-taking app, make sure you have a system in place to capture all the important details from your conversations at trade shows.

Old tools:

Exchanging business cards is inefficient and outdated:

Our own business cards:

Often get forgotten; We don't have enough of them; They have outdated phone numbers or job titles; We hesitate to give them out, fearing spam calls.

Other people's business cards:

Get lost in pockets and bags; We don't remember whose card it is; We forget what we talked about with the cardholder and what we agreed on; We often just throw a pile of collected cards into a box to sort out later.

Exchanging emails or phone numbers in WhatsApp, Telegram, or notes:

We only add the name to our address book, and then we forget how to find that person; Work correspondence mixes with our regular family and friend chats in WhatsApp; There are no reminders in WhatsApp, and these new contacts get lost in the chats; An empty chat with a new contact doesn't document what we talked about.

All these problems have hindered the effectiveness of attending exhibitions for years. This spring, we are introducing a solution in the form of a simple technology that combines a notebook with the ability to take photos of products and create chats instantly with the people you just met, to record agreements or questions for each other. This allows you to continue the conversation at a later time when it's convenient for both of you, even after leaving the stand. It is essential to fix these agreements to ensure you can follow up on the discussions and get the most out of your exhibitions.

New Tools:

MeYou Inc. provides several technologies and services in Moscow and Dubai:

MeYou networking service for conferences, using SecondScreen mechanics - guest profiles are displayed on large screens in halls and lobbies during coffee breaks and gatherings. Each guest's usefulness and what they are seeking is specified. No need to download any mobile apps or register anywhere. Simply scan the QR code on the screen, and a list of these guests will appear in your phone's browser, allowing you to reconnect with them by chatting with each one as you would in regular chat rooms.

Networking as a cloud service. MeYou.ID - A shortened version of the service may be useful for workshops, university conferences, small events with 50 to 300 people, where the organizer can provide their guests with networking capabilities, a couple of polls, chats with organizers, and displaying guest profiles on screens with their usefulness and requests without our assistance.

Networking technology for ExpoChats exhibitions, using "Show QR for Chat" mechanics. The viral mechanics infects those with whom you have met, started a conversation, and showed a QR code to start a chat, where it is convenient to record agreements and what each person should send to the other after the exhibition. After that, this person can also show their QR code to other new acquaintances to begin accumulating dozens of chat agreements from these dialogues, like a notebook.

Real-time media service #TVLobby - for coverage and promotion of events through the guests' sense of vanity, using real-time video editing technology. We create TV-branded short interviews, with credits, opening titles, logos, and branded key visual events and sponsors. These are instantly available and compressed to 16MB for guests to send through WhatsApp/Telegram/Email. Guests boast of themselves in their social networks, free of charge promoting the event and its sponsors to their audience.

Realtime.media - media centres for large events: forums, exhibitions, awards, launch events, which we cover with our reporting capabilities, speaker quotes, dozens of instant interviews, and immediately display this all in photo streams and interview rotations on media stations, in real-time frames with reporting on websites.